The Benefits of a Google My Business Listing

Is Google My Business Worth the Effort For Local SEO?

With the advent of time, the days of phone books are coming to an end. Businesses are moving their local marketing efforts online which are a good thing. It will make the business easier to find and allows students of Top MBA Colleges to reach potential customers. For this, they can use online directories like Google My Business. There are many benefits to reap from having an optimized Google My Business listing.

Show up in Google maps searches

Next to online reviews, the most important factor that consumers take into consideration when searching for a local business is proximity to their location. While a quick Google search is certainly effective for narrowing the down the options particularly individuals on a Smartphone use Google Maps to locate businesses nearby.

Show up in Google’s local 3-pack

If users have been following Google’s local search results for the past few years, they have probably noticed that the once inclusive 7-pack has now become the limited 3-pack. In order to get into this special club, businesses across the globe have been trying a number of different SEO tricks. It helps them to boost their local rankings and odds of being included in Google’s local 3-pack.

Earn trust from customers

For modern customers, one of the biggest hurdles is to build trust for confidently making a purchase. As a business owner, students of MBA Colleges in Jaipur can help them make that jump as easily as possible. To do this, one of the simplest steps they can take is that of helping potential customers see that your business has an actual location.

Star ratings boost your appeal

Few factors can influence a potential customer’s purchase decision similar to online reviews. As a consumer, you must think about the last time you were buying something online. With a Google My Business listing, customers can easily review your business and leave feedback for others to see. This will allow students of Engineering Colleges in Jaipur to get honest evaluations about what they are doing right and what they could be doing better.

Increase traffic and sales ?????

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